The Truth About Hyaluronic Acid

Hyaluronic Acid. Yeah, we know - that “acid” bit sounds kind of scary. Generally people do everything they can to avoid having acid on their skin - especially their face - but this acid isn’t that type of acid. In fact Hyaluronic Acid doesn’t have any burning properties at all. Phew! So, what is it and why is it important? Read on.

Hyaluronic Acid is one of nature’s very best sponges - it’s a sugary molecule that’s naturally found in the human body that can retain about 1,000 times its own weight in water. Within your body it’s found in the substances that handle tasks like lubricating your joints and keeping water in areas that need to remain hydrated and supple, like your eyes. It’s also the key molecule involved with skin moisture. Within the beauty industry, its powers are being harnessed to act as a super moisturizer. As people age, the skin naturally loses its ability to retain moisture, resulting in skin that loses its luster and can become thin and saggy. When added to lotions and creams, Hyaluronic Acid puts its water retaining prowess to work, sucking in that glorious H2O and helping it absorb into your skin and - in doing so - helping to prevent and alleviate saggy skin. It’s also used to help skin heal faster from burns and other wounds.

In some circles, Hyaluronic Acid is touted as the “fountain of youth” given its ability to provide marked skin rejuvenation. To see for yourself, stop by one of our two locations and check out some of the many products we carry with this wonderful little molecule.


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